Worksheet

Channel margin worksheet

One grid, ten SKUs. Two blocks of columns, marketplace and own store, each list selling price, platform fee, shipping, payment charge, ad cost per order, return allowance and net margin. The bottom line totals contribution per channel, flags any SKU that loses money, and shows which channel earns more per unit shipped.

Name: ______________________   Business: ______________________   Date: ______________

Scroll the table sideways to see every column.

Cross out or rewrite any heading that does not fit your business. From the guide “Own online store or marketplace listing: how to weigh the two”, www.gullysystem.com/blog/own-online-store-or-marketplace-listing-how-to-weigh-the-two