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Worksheet

Template review checklist

A one-page checklist for the person who submits. Rows cover category match, variable position, sample values, claims, sensitive requests, buttons and the opt-out line. Columns hold pass or fail, the reviewer’s note and the rewrite.

Name: ______________________   Business: ______________________   Date: ______________

Scroll the table sideways to see every column.

ItemPass or failReviewer’s noteRewrite

Cross out or rewrite any heading that does not fit your business. From the guide “Why Meta rejects WhatsApp templates and how to rework them”, www.gullysystem.com/blog/why-meta-rejects-whatsapp-templates-and-how-to-rework-them