Worksheet

Alert channel matrix

A single grid with a row for each alert type and columns for audience, must-carry fields, chosen channel, fallback channel, consent source, template approval status and delivery proof stored. A footer names each template’s owner.

Name: ______________________   Business: ______________________   Date: ______________

Scroll the table sideways to see every column.

Cross out or rewrite any heading that does not fit your business. From the guide “SMS, WhatsApp or email: which channel for which business alert”, www.gullysystem.com/blog/sms-whatsapp-or-email-which-channel-for-which-business-alert