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GullySystem

Loyalty Points and Rewards for Spa Clients

Points are awarded for visits, purchases and referrals, and redeemed for a discount or a free service. The owner sets the rules once, and the balance sits on the client profile.

How points are earned

Points build up from three kinds of activity that the system already holds on the client record, so nobody keeps a separate card or register. The rules for how many points each one earns are set by the owner.

Visits

A completed service adds points to the client’s balance. The visit is already on the calendar and the bill, so it is not entered twice.

Purchases

Retail products and services billed to the client count toward points, as the owner’s rules decide. Nothing extra is typed at the counter.

Referrals

A client who brings in another client can be rewarded. How a referral is recorded and credited is agreed with the salon during implementation, since salons run this differently.

How points are redeemed

A client can use points against a discount on the bill or toward a free service. The front desk sees the balance on the profile while the client is at the counter, and redemption is made at billing on the same invoice as the service. Reception does not need to look anywhere else.

Where it sits beside other offers

  • Packages count visits. Points count activity across services and products.
  • A membership with a standing discount can be held by a client who also earns points.
  • Clients with a points balance can be picked as an audience for an offer.
  • Clients who have stopped visiting can be reached over SMS, email or WhatsApp.
  • The owner decides whether points and packages may be used on the same bill.

What the owner decides

The software records and applies the rules it is given, but it does not decide whether a reward is worth giving. The points per visit, the value of a point and the rewards on offer are agreed during set-up. Rule changes afterwards are made by our team.

FAQ

Frequently asked questions

Can points be earned on retail purchases as well as services?

Yes, where the owner’s rules say so. Points for products and services are set during implementation along with the rest of the rules.

Where does a client’s balance show?

On the client profile. Reception sees it when the client arrives and again at billing, so redemption happens on the invoice.

How is this different from a prepaid package?

A package is sold for a set number of visits. Points are earned from visits, purchases and referrals, and redeemed as a discount or a free service.

Can a client with points be sent an offer?

Yes. Offers go over SMS, email or WhatsApp to an audience drawn from the client records, including regulars and clients who have gone quiet.

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