Loyalty Program for Florist Customers
The loyalty program awards points or a regular-customer discount on each order and redeems them at the counter. Reminders go out before points lapse, and balances follow the customer across channels.
What a regular customer earns
Recognising the customer
The counter sees past orders when the phone number is entered, and preferences such as favourite flowers or wrapping are kept alongside those orders. Recognition costs the shop nothing beyond keeping that record up to date.
Reports before deciding the offer
- Who redeems, and who is sitting on a balance
- Yearly spend of loyal customers against walk-ins
- Points given this quarter against the orders they brought back
- Regulars who have not visited for three months
Limits of a points scheme
Points reward customers who are already satisfied. They do not replace a good product on the day. Flower quality and delivery timing remain the shop’s own work.
Frequently asked questions
Should we use points or a plain discount?
It depends on the shop. A simple discount for regulars is easier to explain at the counter, while points suit shops with a website and repeat gifting customers. Both are set up the same way.
Can a corporate customer be in the scheme?
It depends on the contract. Offices and hotels are usually kept on an agreed rate, so points may add little for them.
How does the customer know his balance?
The counter sees it when the number is entered, and it can print on the bill. A message can go out before points lapse.
Tell us what you need.
Share your requirements and one of our engineers will come back to you within one business day.
What happens after you share your requirements
- A senior engineer reads your answers. Nobody phones first.
- Within one business day you get a written note: what we understood, what we would start with, and the questions we still have.
- If it fits, a proposal follows with the order of work, what we need from you and what you receive at each step.
- No call is booked and nothing is paid until you have read the note. Your details stay with us.
Start with your requirements
Seven short steps that tell us what you need. A senior engineer reads them before anyone gets in touch.
Share your requirements