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GullySystem

Promotions Management for Florist Shops

Promotions management sets up an offer for Valentine’s week or wedding season with a start date, an end date and a chosen customer list. Results are reported against sales and wastage.

An offer with a start and an end

What it applies to

Scope is one arrangement, a category or everything. A blanket discount in wedding season costs more than a targeted one.

The dates

It begins on its start date and stops on its end date. Nobody has to remember to remove it from the counter.

Who gets it

Recipients are everyone or a chosen group, such as last year’s Valentine’s buyers, customers with an occasion this month or the corporate list.

How it shows at billing

Billing applies it under its own name. The counter does no arithmetic, and the customer sees the saving.

The message that goes with it

Nobody benefits from an offer that goes unannounced, since it only discounts customers who were going to buy anyway. Sent to customers whose occasion falls this month, the same offer works as a reminder. The customer list matters more than the size of the discount.

Reports after the week

  • Orders that carried the offer, against orders that did not
  • What the discount cost the shop for the week
  • Which customers came back afterwards at full price
  • Whether the peak day needed an offer at all

Running an offer is the shop’s call

The screen runs whatever offer is set up. Whether it is worth running is a decision for the owner. Sales and wastage figures after the period show what the offer did to the week’s earnings.

FAQ

Frequently asked questions

Can an offer be limited to one shop?

Yes. Shops in different neighbourhoods often need different offers, so an offer can be set for one branch only.

Will it stop on its own?

Yes, on the end date you set. Offers that run past their dates are a common reason shops ask for this feature.

Can we send it only to past customers?

Yes. Customers are picked by what they have ordered or by the occasions on their record, and the message goes to that list alone.

Talk to us

Tell us what you need.

Share your requirements and one of our engineers will come back to you within one business day.

What happens after you share your requirements

  1. A senior engineer reads your answers. Nobody phones first.
  2. Within one business day you get a written note: what we understood, what we would start with, and the questions we still have.
  3. If it fits, a proposal follows with the order of work, what we need from you and what you receive at each step.
  4. No call is booked and nothing is paid until you have read the note. Your details stay with us.

Start with your requirements

Seven short steps that tell us what you need. A senior engineer reads them before anyone gets in touch.

Share your requirements