Promotions for Festive Deep Cleans and Households Gone Quiet
Home Cleaning Management System sends SMS, email and WhatsApp offers to the customers you already have. Marketing and promotions management covers festive deep cleans, loyalty offers, and a note to households that have not booked since March. Festival slots fill fast, and they fill for whoever asks first.
Two campaigns worth running
Almost everything else is noise.
Before a festival
Deepavali and the house-warming season sell a deep clean on their own, provided the message goes out in time.
Households gone quiet
Customers who booked every month and then stopped are the likeliest to come back, and the cheapest to reach.
Loyalty offers
A regular of a year deserves a different message from a first-time enquiry.
Choosing who gets it
A list is only as good as the record behind it.
Built from bookings
Audiences come from your own service history, not from a list somebody sold you at a trade fair.
By service and area
Office contracts and flats in one locality can be written to separately.
Channel to suit
SMS, email or WhatsApp, depending on how that customer has dealt with you until now.
Afterwards
The same offer runs for years when nobody checks.
Bookings that followed
Campaign results appear beside bookings on the live reports.
What not to send
Messaging everybody every month is how your number ends up blocked.
Consent is yours
The software sends what you tell it to send. Permission is a decision your office has to take.
Frequently asked questions
When should festive promotions go out?
Early enough that the customer is still picking a date, which means weeks before the festival rather than days. The last week fills first and disappoints the rest.
Can we write only to customers in one apartment complex?
Lists can be built by area and by service, which covers most of what a cleaning business needs. A single complex works when the addresses are recorded that way.
Will an offer bring back a customer who complained?
Rarely, and dealing with the complaint works better. Feedback is held against the booking and the cleaner, so you can see what went wrong before writing to her.
Tell us what you need.
Send a short brief and one of our engineers will come back to you — usually the same day.
- No obligation
- We reply the same working day
- Your details stay private