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GullySystem
Retail · Outdoor Goods Store Management Software

One connected system for variant stock, season buying, shop sales and dealer orders.

Manage outdoor gear from the first purchase order to the final sale in one system. Each product carries its sizes, colours, brand, barcode and serial numbers, from Gore-Tex shells and fleece to rucksacks, crampons and canister stoves. Shop counters, the web store and dealers draw on one stock count. Buyers plan each season from past sales.

  • Items, sizes, colours and brands entered the way you stock them
  • Supplier lists, open orders and dealer balances migrated
  • Changes to price lists and item fields made by GullySystem staff when asked

Outdoor Product Business Management Software, configured by GullySystem, runs stock, sales and buying for sellers of tents, rucksacks, boots, waterproofs and climbing or fishing tackle. Each item carries its sizes, colours and serial numbers. Shop, web and dealer orders share one count. Season purchases and warranty claims follow from the same record.

Where it breaks today

What goes wrong before the software.

Sizes and colours share one stock line

A boot that comes in many sizes is counted as one item, and a harness in three colours as another. The size the customer wants is found missing only at the counter.

Channels count stock separately

The shop, the web store and dealers each keep a count. The same waterproof jacket is sold three times, and two customers wait.

Seasonal buying is a guess

Sales by size and brand are hard to read from separate sheets. Orders repeat last year’s mix of trekking poles and thermal layers, and slow sizes end up on markdown.

Supplier terms are not at hand

Minimum quantities, delivery windows and payment terms sit in emails. A late order of tents or ski bindings misses the season it was meant for.

Warranty claims are rejected

The serial, the invoice and the fault are in different places. The brand turns down a claim on a torn seam or a leaking canister valve for missing proof.

Dealer credit is checked late

Wholesale orders arrive by message at prices quoted from memory. The balance is checked after the kayak paddles and tents have shipped.

How it runs

How the work flows through it, step by step.

  1. 1

    Season plan

    Buyers review past sales by variant and plan orders by brand, with each supplier’s minimums and delivery windows for pre-season stock.

  2. 2

    Purchase and receipt

    Purchase orders go to suppliers. Cartons are checked against the invoice on arrival and each variant is added to stock.

  3. 3

    Labels and shelves

    Barcodes and labels are printed for each variant. Stock is placed on the shop wall, in the stockroom or on the web store’s shelf.

  4. 4

    Sale

    The counter, the web store and dealers sell from one count. Serial numbers are recorded for tents, stoves, headtorches and other warranty items.

  5. 5

    Exchange and claim

    Exchanges and returns are taken against the original sale. Faulty items, such as a tent with a failed zip or a lantern that will not light, go back to the brand with a claim.

  6. 6

    Season end

    Slow variants are marked down, clearance offers are run by brand, and the results feed next season’s plan.

Modules

What is inside.

Every module can be switched on, left out or changed to match how your team already works.

Item and variant master

Hold each product with its brand, sizes, colours, barcode and price, so every variant has its own stock count and the counter finds the exact boot or harness size.

Barcodes and labels

Print barcodes and shelf labels for each variant, scan them at receipt and at the counter, and reprint when a price changes.

Shop, web and dealer stock

Draw sales from one count across the shop, the web store and dealer orders, with stock reserved for a channel when the pre-season rush peaks.

Counter billing and exchanges

Bill at the counter by scan, accept exchanges against the original sale, and issue credit notes that put the returned variant back on the shelf.

Season purchasing

Plan orders by brand and season from past sales by variant, from hiking and climbing gear to camping stoves, and raise purchase orders against each supplier’s minimums.

Supplier terms and goods receipt

Keep delivery windows, payment terms and brand rules with each supplier, and check each carton against the invoice on arrival.

Warranty serials and claims

Record serial numbers at sale, then send a claim to the brand with the invoice, the serial and the fault, and track its status.

Dealer orders and credit

Take dealer orders against their own price list and credit limit, and see open balances before kayaks, tents and boxes are packed.

Online orders and shipping

Receive web orders, pick and pack them from variant stock, and hand parcels to the carrier with tracking details.

Markdowns and offers

Plan end of season markdowns and clearance by variant, run bundle offers by brand or category, then see what each one sold.

Solutions inside

The business modules it is built from.

Each one is also available on its own, or inside a system built for you.

  • Product Management

    Each product holds its brand, sizes, colours and price, and every variant gets its own code so stock is counted at the exact size.

  • Barcodes and Labels

    Barcodes and shelf labels are printed per variant and scanned at receipt and at the counter, then reprinted whenever a price changes.

  • Multi-Outlet Stock

    The shop, stockroom and web shelf keep separate counts that each location can see, so a boot size sold in one place is visible everywhere.

  • Point of Sale Billing

    Counter staff scan the label, take the payment and print the bill, and an exchange is taken against the original sale.

  • Purchase Order Management

    Purchase orders go to each brand with quantities by size and colour, and what arrives is compared with what was ordered.

  • Batch and Serial Tracking

    Serial numbers on tents and canister stoves are recorded at sale, so a claim to the brand traces back to one invoice and one buyer.

  • Shipping Integration for Order Fulfillment

    Web orders are picked and packed from variant stock and handed to the courier, with the tracking details stored on the order.

  • Credit Limits and Control

    Each dealer carries a credit limit and payment term, and an order that would take the balance past the limit is flagged before packing.

Services

How we would put it in.

Setup, data migration, integrations and anything built on top.

Connections

Tools it connects to.

Each connection is scoped for your own account, one data flow at a time.

Who uses it

One system, each person sees their part.

For owners

Read sales by brand, season and channel, the value of stock, dealer balances and what is on markdown.

For buyers

Plan orders by variant, raise purchase orders and track delivery against each supplier’s terms.

For counter staff

Bill by scan, take exchanges and check the stock of a boot or jacket size across the shop and stockroom.

For the web team

Pack online orders from variant stock and hand parcels to the carrier.

For dealer accounts

Take dealer orders, check credit and chase balances.

Reports

The numbers the owner asks for.

  • Sales by brand, category and season
  • Stock by variant and location
  • Slow and fast sizes and colours
  • Purchase orders open and received
  • Warranty claims by brand and serial
  • Dealer balances and credit use
  • Markdown and clearance results by variant
Good fit

Who this is built for.

  • Outdoor shops that sell tents, rucksacks, boots and waterproofs
  • Retailers of climbing, camping, hiking, kayak and fishing equipment
  • Businesses that sell in a shop, online and to dealers
  • Importers that distribute outdoor brands to other shops
  • Specialist stores where size and colour variants drive stock
Honest answer

When it is not the right choice.

Made to fit

Adapted to your business before it goes live.

You are not handed a login and left to it. The product is set up around your records, your people and the tools you already use.

Items and variants

Brands, categories, sizes, colours and your barcode scheme go in as they appear on the shelf, from carabiners to sleeping bags.

Price lists

Retail, web and dealer prices are set per list, with seasonal markdown and clearance rules.

Supplier rules

Minimum quantities, delivery windows and payment terms are set for each brand you buy from.

Records migrated

Item lists, stock counts, supplier lists and dealer balances are brought in from your sheets or billing tool.

Currency and tax

Selling currency and sales tax are confirmed for each country while the system is installed.

Channel links

Web store and carrier connections are scoped during implementation, and each is confirmed in the quotation.

Works alongside

  • Web store
  • Courier services
  • Payment gateway
  • Barcode scanners
  • Accounting export
  • Email and SMS
Common questions

Questions owners ask before a demo.

Can sizes and colours be tracked as separate variants?

Yes. Each product holds its variants, and each variant has its own barcode, price and stock count. The counter scans a label and sees the exact boot or jacket size.

Does the web store use the same stock as the shop?

Yes. Both draw from the same count by variant. Stock can be reserved for a channel, and the link to your web store is scoped during implementation.

How does season buying work?

Buyers read past sales by variant and brand, then raise purchase orders against each supplier’s minimums and delivery windows for the pre-season. Orders are compared with what arrives.

Can serial numbers be recorded for warranty items?

Yes. Tents, stoves, headtorches and similar items are scanned with their serial at sale. A claim to the brand then carries the serial, the invoice and the fault.

Can dealers have their own prices and credit limits?

Yes. A dealer sees its own price list and has a credit limit. An order over the limit is flagged before it is packed.

How are exchanges handled at the counter?

An exchange is taken against the original sale. The returned variant goes back into stock, and the new one is issued with any difference settled.

Can end of season markdowns be planned?

Yes. Slow variants are marked down by brand or category, clearance bundles are priced, and the report shows what each markdown sold.

Can existing stock and supplier lists be loaded?

Yes. Your sheets of items, stock counts, suppliers and dealer balances are imported, and the stockroom manager counts a few shelves of boots and tents against the screen before trading on it.

Do we keep our data?

Yes. The records belong to your business, and the quotation names how items, sales and suppliers can be exported before any work begins.

How is it priced?

Users, shops and sales channels shape the price. We open with a demonstration using tents and boots, then send a quotation in writing.

Wondering what it costs? Six questions give you a written scope and the buckets any quote should separate.

Book a demo

See Outdoor Goods Store Management Software with your own data.

Tell us how you run things today. We’ll show you the parts that matter to you and say plainly what would need changing.

  • No obligation
  • A reply within one business day
  • Your details stay private

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