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Morbi · Locations

Morbi’s tile and sanitaryware units track stock by design, grade, shade and batch.

Morbi’s ceramic tile and sanitaryware units, and the packaging, transport and trading firms around them, work from Tally, a dispatch register and WhatsApp groups for dealers. Stock is held by design, grade, shade and batch, which Excel handles poorly. GullySystem provides dispatch, shade-wise stock and dealer ordering software, delivered remotely from Nagarbhavi, Bengaluru.

At a glance

Morbi’s ceramic belt makes wall, floor and vitrified tiles and sanitaryware for dealers across India and buyers abroad. Each batch has its own shade and size and is graded into premium, standard and lower grades. Dealers order by design and grade.

Trucks load daily and containers leave for the ports. Carton makers, transporters and traders work around the units, and the town also makes the wall clocks it was known for before tiles. Loading never stops, which leaves little time in the day to reconcile the loading register with the stock sheet and the dealer’s outstanding.

Around Morbi

The areas, estates and markets that matter in Morbi.

Ceramic units on the highways out of Morbi

Tile plants with display showrooms and loading yards. Design-wise, grade-wise and shade-wise stock, together with the day’s truck loading, are the records that the rest of the office follows through the day.

Wankaner

More ceramic and tile units along the same belt. They share transporters and packaging suppliers with Morbi.

Sanitaryware and the Thangadh link

Sanitaryware units in Morbi and the nearby ceramic town of Thangadh. Model-wise stock and breakage in transit are the main records. Breakage is counted in pieces.

Clock and small appliance units

Wall clocks and consumer goods sold through distributors, with model-wise stock and dealer schemes that change from one season to the next.

Packaging and transport around the ceramic zone

Carton makers and truck operators working largely for tile plants, with orders and trips arranged by phone. Written bookings are limited.

How software gets chosen

How Morbi businesses pick and use software.

Many Morbi units are run by several partners, so a software decision is often made at a partners’ meeting. The partners look at what another unit already uses. Results from a comparable plant carry weight in that discussion.

Plants work in Gujarati and Hindi, with workers from other states. Loading supervisors need screens simple enough to use at the gate while a truck waits.

Where it breaks

Where Morbi businesses lose time and money.

Dealers want a specific shade and the stock sheet lists only the design

Stock is counted by design, but dealers reorder by shade to match earlier tiles. Shade-wise and batch-wise stock lets a matching lot be promised.

Trucks wait at the gate because the loading slip is not ready

The office checks stock, credit and the order before writing the slip, and the truck waits at the gate meanwhile. Doing those checks at booking means the slip is ready on arrival. The gate stays clear.

Export containers need packing lists typed again

Box counts, weights and pallet details are typed again for each container. Generating the packing list from the loading record removes that step.

Dealer credit limits are not recorded anywhere

Salesmen book orders for dealers who are already past due. A credit check at booking flags the order. Loading waits for approval.

How it works

How the work runs from Bengaluru for Morbi.

  1. 1

    The audit, by call

    A screen-share and a look at the sheets, accounting reports and WhatsApp groups your team uses. No travel needed.

  2. 2

    A written proposal

    Scope, what we build first and the cost, agreed in writing before anything starts.

  3. 3

    Build in short rounds

    Working screens shared every few weeks. Your team tests them from your own office.

  4. 4

    Go-live, in person when it helps

    For data migration and training we can come to Morbi. Travel is agreed in advance.

  5. 5

    Support online

    Fixes, changes and hosting handled remotely by the same team that built it.

Common questions

Questions Morbi owners ask before they call.

Can the software track tile stock by design, grade, shade and batch?

Yes. Each box carries its design, grade, shade and batch, and stock is shown at that level. How shades are named today is recorded first, since each plant names them differently. Dealers and salesmen can then see what will go out as a matching lot.

Can dealers check stock before they order?

Yes. A dealer app shows each dealer the stock and price available to them, along with their outstanding, and takes the order directly. Calls to the office for stock reduce.

What happens after I share my requirements?

An engineer reads what you send and replies within one business day. We then look at the software, spreadsheets and WhatsApp groups your business runs on today and write down what works, what slows your team down and what is missing. A demo login, a screen-share or a few screenshots are enough. You get a short written summary ordered by priority, with no obligation to hire us afterwards.

How much will the software cost?

We don’t publish a price, because it depends on what the system has to do. That first review settles the scope, and the cost goes into a written proposal before any work starts.

Talk to us

Tell us what your Morbi business runs on today.

Send a short note on the spreadsheets, software or WhatsApp groups your team depends on. We reply the same working day.

What happens after you share your requirements

  1. A senior engineer reads your answers. Nobody phones first.
  2. Within one business day you get a written note: what we understood, what we would start with, and the questions we still have.
  3. If it fits, a proposal follows with the order of work, what we need from you and what you receive at each step.
  4. No call is booked and nothing is paid until you have read the note. Your details stay with us.

Start with your requirements

Seven short steps that tell us what you need. A senior engineer reads them before anyone gets in touch.

Share your requirements